When Dad used to work for Pepsi, every time we said "Coke" we had to say "Pepsi, Pepsi, Pepsi" as if to redeem ourselves. I grew up on Pepsi, and honestly never knew anything other than Mountain Dew, Mug Root Beer, Orange Slice...
Drastic change in college. I started drinking only Coca-Cola. I would even ask at restaurants if they served Coke or Pepsi products.
Server: We sell Pepsi.
Me: I'll have a water.
Just before the Super Bowl, Pepsi launched a whole new campaign. They redesigned the Pepsi logo, packaging, and most importantly (to me, at least) the commercials. I DVRed the Super Bowl so I could re-watch the Pepsi ads. And my favorite...
What a terrific re-branding job since TBWA's acquisition of Pepsi's American account. May I have a Pepsi?
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment