I'm excited to see how advertising will change in the next year or so, specifically due to the economic downturn. Ad agencies and marketing firms will be forced to stretch their dollars... and hopefully engage in interesting guerilla tactics.
To the streets!!!
A few months ago Burger King dropped wallets on Chicago streets.
Contents:
-Map containing Burger King locations
-GIft card to Burger King
-A Burger King ID
-A Burger King sticker
-Cash ($1-$100)
-A pack of gum (Not really, but it would have been a nice touch!)
Get it, King...
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